When Meta Ads Stop Working: What Andromeda Changed
If you’ve been running Meta ads for years and things quietly stopped feeling right toward the end of 2025 — numbers that don’t behave the way they used…
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Meta Ads Budget: Daily vs Lifetime — Which to Use?
You’re setting up an ad set and Meta asks you to choose: daily budget, or lifetime budget. Most guides explain the basic mechanic and stop there. What they…
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CBO vs ABO for Meta Ads: Which Should You Use
If you’re asking whether to use CBO or ABO, here’s the direct answer first: ABO, when it’s available — because it keeps control over the budget in your…
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Increase ecomm sales with Facebook ads by 20%
How I increased ecomm sales by 20% with Facebook ads optimization in 2 months for a fashion brand. The client has been advertising on Facebook & Instagram for…
