Free Meta ads resources

Start here if you want to sharpen your Meta ads on your own. Everything on this page is free.

1. 1

   7 Things Every Meta Ad Needs to Sell

   A free 12-page PDF guide. Run your ad creative and copy through 7 checks before you spend another dollar.

   Get the guide →
2. 2

   Meta Ads ROAS Checker

   Enter your order value, costs and fees to see the ROAS you need to break even, and how your ads compare.

   Check your ROAS →
3. 3

   Jason Gan on YouTube

   Free videos answering real Meta ads questions, from setup and testing to scaling and diagnostics.

   Watch on YouTube →
4. 4

   Articles and guides

   Plain-English guides on reading your numbers, finding the leak and fixing one thing at a time.

   Read the articles →